The global green packaging film market, valued at US$ 11.55 billion in 2023, is expected to grow to US$ 19.85 billion by 2033, with a 5.93% CAGR from 2024 to 2033. Key market players are pursuing acquisitions and mergers to advance green packaging technology, driving market growth.
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Major Key Insights of the Green Packaging Film Market
- North America dominated the green packaging film market in 2023.
- Asia Pacific is expected to grow at a significant rate in the market during the forecast period.
- By product type, the pouches segment dominated the market with the largest share in 2023.
- By material, polylactic acid (PLA) segment is expected to grow at significant rate during the forecast period.
- By end use, the food industry segment dominated the green packaging film market in 2023.
Green Packaging Film Market: Reducing Environmental Impact
The term “green packaging” describes the creation and application of sustainable and ecologically friendly packaging. Compostable, biodegradable, or recyclable materials are used in green packaging. This involves using materials that are easily repurposed or decomposable without leaving behind hazardous residues, as well as recycled content. Reduction The goal is to use less packaging material overall. This is creating packages that are more compact or effective in order to reduce waste and preserve resources. Rather than using petroleum-based plastics, green packaging frequently uses materials made from renewable resources, such as plant-based materials (like bamboo, hemp, or cornstarch). Reducing greenhouse gas emissions and energy consumption are the two main goals of the green packaging production process.
The creation of recyclable and environmentally friendly package designs using green and biodegradable raw materials that might lessen the burden of environmental pollution is known as “green packaging.” These days, packaging serves as a brand concept that fully reflects the psychology of the buyer. It directly affects what consumers buy and how they use items, and packaging is a strong way to create affinity. In the food sector, food packaging is essential because it helps to maintain product quality, reduces product loss, facilitates transportation, enables safe storage, reduces food waste, and acts as a form of product advertisement. In addition, there are other categories into which sustainable packaging choices can be divided based on the materials used and the disposal method. Recyclable packaging is one type of green packaging that may be found in conventional facilities. The global packaging market size is estimated to grow from USD 1.20 trillion in 2022 to reach an estimated USD 1.58 trillion by 2032, growing at a 3.16% CAGR between 2023 and 2032.
5 Key Factors Driving Green Packaging Film Market Growth
- The key players operating in the market are focused on geographic expansion and launching their brand in other countries which is expected to drive the growth of the green packaging film market in the near future.
- Increasing focus on cost reduction and production efficiency can drive the specialty market growth further.
- Emerging markets and trends for green packaging films is expected to drive the growth of the global green packaging film market over the forecast period.
- Increasing regulatory support is estimated to drive the growth of the market over the forecast period.
- Increasing in adoption of the advanced technology for the production of green packaging films is estimated to drive the growth of the global green packaging film market in the near future.
How Can AI Improve the Green Packaging Film Industry?
AI can accelerate the research and development process by predicting the performance of new materials and identifying the most promising biodegradable compounds. Machine learning models can analyse vast amounts of data on material properties and environmental impact to help design better, more efficient packaging solutions. AI can enhance supply chain efficiency by predicting demand, managing inventory, and optimizing logistics. This helps in reducing the carbon footprint associated with packaging materials. AI algorithms can optimize the manufacturing processes of biodegradable films. This includes improving the efficiency of production lines, reducing waste, and ensuring consistent quality.
AI-driven analytics can provide insights into consumer preferences and trends related to green packaging films. This information can guide companies in developing products that align with market demands. AI-powered image recognition and sensor technologies can be used for real-time quality control during the production of biodegradable films, ensuring that defects are minimized and standards are maintained.
Green Packaging Film Market Driver
Increasing Innovation and Launch of the New Product
Increasing awareness about environmental issues, such as plastic pollution and climate change, is pushing consumers and companies to seek sustainable alternatives, which is projected to growth the green packaging film market. Governments and regulatory bodies are implementing stricter regulations on plastic use and encouraging the adoption of eco-friendly packaging solutions. There is a growing demand from consumers for products packaged in environmentally friendly materials, leading companies to adopt green packaging solutions. Governments and regulatory bodies are implementing stricter regulations on plastic use and encouraging the adoption of eco-friendly packaging solutions. There is a growing demand from consumers for products packaged in environmentally friendly materials, leading companies to adopt green packaging solutions.
Innovations in materials science are creating new, more effective green packaging options, such as biodegradable and compostable films. Companies are setting sustainability targets, including reducing their carbon footprint and using recyclable or biodegradable materials, which drives the adoption of green packaging. Companies use green packaging as a differentiator to appeal to environmentally conscious consumers and enhance their brand image. The key players operating in the market are focused on adopting inorganic growth strategies like collaboration agreement to develop green packaging film technology for sustainable packaging based market which is estimated to drive the growth of the green packaging film market over the forecast period.
For instance,
- In June 2024, Solenis, chemicals manufacturing company, signed collaboration agreement with Beijing PhaBuilder Biotechnology Co., Ltd., synthetic biotechnology company, to develop PHA-based (Polyhydroxyalkanoate) technology for the paper packaging market.
Green Packaging Film Market Restraint
Technology Constraints and Limited Raw Material Availability
The key players operating in the market are facing shortage of technology which used to manufacture green film packaging material as well as packaging solutions, which is estimated to be the restricting factor for the growth of the green packaging film market. Green packaging films, often made from biodegradable or renewable materials, can be more expensive than traditional plastics, which can deter adoption, especially for price-sensitive industries. Some green packaging films may not always match the performance characteristics of conventional films, such as durability or barrier properties, leading to concerns about their suitability for certain applications.
The availability of raw materials for green packaging films can be limited, affecting production scalability and supply chain consistency. Lack of awareness or understanding of the benefits of green packaging can limit market demand and acceptance. The technology for producing high-quality green packaging films is still evolving, and current limitations can impact the efficiency and cost-effectiveness of production. Hence, the above mentioned factors are responsible for hampering the growth of the green packaging film market.
Green Packaging Film Market Opportunity
Increasing Research and Development Activities
There is growing consumer demand for products that are environmentally friendly. Companies that use green packaging can enhance their brand image and appeal to eco-conscious buyers. To meet the rising demand of costumers the key players operating in the market are engaged in carrying out research and development activities which is estimated to create lucrative opportunity for the growth of the green packaging film market over the forecast period.
For instance,
- In March 2024, according to the data published by the Journal of Bioresources and Bioproducts, the hard, protective shell that covers the rice’s inner grain, known as the rice husk, makes up between 20% and 25% of the whole rice structure and yields a sizable number of byproducts. Researchers have published a significant paper in the journal of Bioresources and Bioproducts, KeAl magazine, detailing a novel method for producing environmentally friendly chitosan-based composite films utilizing lignin-rich lignocellulose nanofibers recovered from rice husk.
Berry Global’s Trial on AI Innovations in Packaging
In June 2024, the Berry Global Group, Inc., sustainable packaging company, revealed the launch of the whitepaper on advancing user-centric, biodegradable and sustainable packaging with Artificial Intelligence (AI). The world leader in sustainable packaging, Berry Global Group, Inc., examines how recent advancements in artificial intelligence (Al) can complement human intelligence and creativity to revolutionize packaging design and development in their new, in-depth whitepaper and how Artificial Intelligence (AI) can advance user-centric, sustainable packaging design.
The whitepaper delves deeply into how Berry combines Al’s aptitude for interpreting visual design language with the company’s internal design studio’s capacity to turn creative product concepts into workable, computer-aided designs, so fast-moving consumer goods brands can stay ahead of rapidly shifting market trends and consumer preferences. Al provides chances to learn more about the preferences, behaviours, and trends of his customers by examining a plethora of data from many sources, such as social media, online reviews, sales information, and customer surveys.
Customizable Eco Pouches Lead Green Packaging in 2023
The pouches segment held the dominating share of the green packaging film market in 2023. Emphasize the use of eco-friendly materials and production processes. The pouches are made from recyclable, biodegradable, or compostable materials to appeal to environmentally conscious consumers. Hence, the key players operating in the market promote and develop innovative pouch designs that enhance functionality, convenience, and appeal. Pouches are more beneficial due to its features such as ergonomic shapes, easy-pour spouts, and resealable closures which can attract consumers and meet specific needs.
The key players are even providing customizable pouch options to meet the unique requirements of different food, cosmetics products and brands. This includes various sizes, shapes, and printing options that can enhance brand identity and consumer engagement. They reduce landfill waste compared to non-recyclable materials and can be processed to recover valuable resources. Recyclable pouches often use less material and energy compared to traditional packaging. They align with growing consumer preferences for sustainable and eco-friendly products. Align with current consumer trends such as convenience, portability, and on-the-go consumption. Pouches are often preferred for their easy handling and resealability, which fits well with modern lifestyles.
Moreover, pouches offer superior protection and preservation of products. Advances in barrier technology can improve shelf life and maintain product quality, making pouches an attractive option for various goods. The key players operating in the market are focused on adopting inorganic growth strategies like partnership to develop compostable pouches, which is estimated to drive the segment over the forecast period.
Top Companies in the Green Packaging Market
- Amcor plc.
- Bemis
- Berry Global
- BioGreen Packaging Private Limited
- Greendot Biopak
- Amtrex Nature Care Pvt. Ltd.
- Uflex Ltd.
- Jindal Poly Films
- Cosmo Films
- EPL Limited
- Constantia Flexibles
- Dow Chemical
- DuPont
- Eastman Chemical
- ExxonMobil
- TCPL Packaging
- Balmer Lawrie & Co. Ltd.
- Signature Packaging
- Flexituff Ventures International
- Mod Pack Industries
- Time Technoplast
- Ester Industries
- CCL Industries
- Polyplex Corporation Ltd.
- Safepack Industries Ltd
- Innovia Films
- Mondi
- Sealed Air
- Smurfit Kappa
- Tetra Pak
- Toppan Printing
Global Green Packaging Film Market Segments
By Product Type
- Bags
- Pouches
- Wrapping Films
- Liners
- Other
By Material
- Poly Lactic Acid (PLA)
- Starch Blend
- Polybutylene Adipate Terephthalate (PBAT)
- Polyhydroxyalkanoates (PHA)
- Other Plant-Based
By End Use
- Food Industry
- Beverages Industry
- Pharmaceutical
- Personal Care and Cosmetics
- Building and Construction
- Other Industrial
By Region
- North America
- U.S.
- Canada
- Europe
- Germany
- UK
- France
- Italy
- Spain
- Sweden
- Denmark
- Norway
- Asia Pacific
- China
- Japan
- India
- South Korea
- Thailand
- Latin America
- Brazil
- Mexico
- Argentina
- Middle East and Africa (MEA)
- South Africa
- UAE
- Saudi Arabia
- Kuwait
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